AXE - one of the world’s top male cosmetics brands launched in early 2025 in Bulgaria.
During my time at HUTS Group I was tasked with doing the motion graphics, VFX and final compositing work on AXE's launch campaign video.
Following my work on the launch video, I had the pleasure of working on bringing subsequent supporting bumper ads to life.
My work with AXE didn't end there, as I was assigned to work on their social media communication. This is a selection of some of the work I got to do for them: